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Our brands

Specialist brands. Deep expertise.

Each brand serves a distinct market. Together, they offer business owners a joined-up experience backed by shared infrastructure and values.

Our brands at a glance

  • Bedrock Commercial Finance

    What it does
    Commercial Finance: Asset Finance, Invoice Finance, Development Finance, Cashflow Lending, Trade Finance
    Who it is for
    UK businesses seeking commercial funding for growth, acquisition, working capital or property
    Typical client size
    Turnover typically £1m–£50m
  • Apex Intelligence

    What it does
    AI Strategy & Implementation: AI Strategy, Workflow Design, AI Due Diligence, Advisory
    Who it is for
    Mid-market businesses, PE operating partners and deal teams
    Typical client size
    Revenue typically £5m–£100m
    Regulatory note
    AI consulting and advisory services; no financial products
  • Apex Core

    What it does
    Advisory Platform: Deal Pipeline, Proposals, CRM, Workflow, Reporting, E-signatures
    Who it is for
    Advisory firms, from boutique practices to established teams
    Typical client size
    Advisory firms of any size
    Regulatory note
    Software for advisory firms; no financial products

Bedrock Commercial Finance

Commercial Finance

What does Bedrock Commercial Finance do?

Independent commercial finance brokerage helping businesses access the right funding. From asset finance and invoice finance to development funding, cashflow lending, and trade finance for businesses importing or exporting goods, Bedrock navigates the market on your behalf to find the best terms available.

Who is Bedrock Commercial Finance for?

Bedrock works with UK businesses typically turning over £1m–£50m who need access to commercial funding — whether for growth, acquisition, working capital, or property. We act as an independent broker across the whole market.

Bedrock Commercial Finance is a trading name of Apex Aspire Limited. Apex Aspire Limited is not authorised or regulated by the Financial Conduct Authority. Bedrock Commercial Finance acts as a commercial finance intermediary, introducing clients to third-party lenders.

Asset FinanceInvoice FinanceDevelopment FinanceCashflow LendingTrade Finance

Apex Intelligence

AI Strategy & Implementation

What does Apex Intelligence do?

AI is not a tool problem — it is an operating model problem. Apex Intelligence helps mid-market businesses and PE-backed portfolio companies move from ad hoc AI experimentation to disciplined, embedded execution. We work on the things that actually determine whether AI creates value: workflow design, operating structure, review discipline, and management capability.

Who is Apex Intelligence for?

Apex Intelligence works with mid-market businesses (typically £5m–£100m revenue), PE operating partners, and deal teams. Engagements range from executive briefings and applied workflow design workshops through to AI due diligence for live transactions and retained advisory.

AI StrategyWorkflow DesignAI Due DiligenceAdvisory

Apex Core

Advisory Platform

What does Apex Core do?

A modern, multi-tenant SaaS platform purpose-built for advisory firms. Apex Core handles the full advisory lifecycle — from pipeline management and deal workflow through to proposal generation, engagement tracking, and client reporting.

Who is Apex Core for?

Apex Core is built for advisory firms — from boutique practices to established teams — who need a modern platform to manage their deal pipeline, proposals, and client relationships. UK-hosted, multi-tenant, designed around how advisory actually works.

Deal PipelineProposalsCRMWorkflowReportingE-signatures